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Lynn Hunsaker
Lynn Hunsaker
  • Sunnyvale, CA
  • United States
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Payoff for Coordinating Customer Experience Management

Connect your customer experience management efforts across the company, and enjoy exponential benefits, according to the 2011 Business-to-Business Customer Experience ManagementBenchmarking Study.Companies with managers (of their top five methods to achieve CEM goals) who…See More
Blog post by Lynn Hunsaker Jan 27
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Customer Value Creation

Value creation is perhaps the single most important aspect of any executive's job. As such, crystal clarity on what it is and how it's done should certainly be top of mind. Shareholder value is fueled by customer value; shareholders leave when customers leave, not the other way around.…See More
Blog post by Lynn Hunsaker Aug 23, 2011
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Business Customer Experience Management Best Practices: New Study Underway - http://shar.es/HuQE3 pls tell others!
Status posted by Lynn Hunsaker May 13, 2011
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How does *trust* impact customer experience excellence? TweetChat May 16, 9a PT, Noon ET http://tinyurl.com/3vb4ey6
Status posted by Lynn Hunsaker May 13, 2011
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Opportunities for B2B Customer Experience Management practices benchmarking study report + how to adopt best practices http://bit.ly/gMGBr0
Status posted by Lynn Hunsaker Feb 9, 2011
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MON 1/24 9:30a PST 12:30p EST 17:30 UK, Join online chat w/VP-Customer Experience tw telecom http://tinyurl.com/BTR-CEM
Status posted by Lynn Hunsaker Jan 24, 2011
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Wed. Jan 19 NCR VP Customer Advocacy online chat w/Q&A, 16:00 UK, 11a EST, 8a PST, Demystifying Customer Delight http://tinyurl.com/BTR-CEM
Status posted by Lynn Hunsaker Jan 19, 2011
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Customer Centric series at CustomerThink ... Strategy, Values, Hiring, Engagement, Sales & Service Policies, Processes http://ning.it/gBIYP0
Status posted by Lynn Hunsaker Dec 30, 2010
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Customer Centric Sales & Marketing for Customer Experience Excellence, live chat w/SVP Kimpton: Wed. 15th 8:30 am PST http://ning.it/eflvSs
Status posted by Lynn Hunsaker Dec 13, 2010
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How Customer Centricity Impacts Effectiveness of Customer Experience Management, 12/9 11am live chat w/expert panel http://ning.it/gtZ6Ah
Status posted by Lynn Hunsaker Dec 2, 2010
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Speaking 12/8 on Communicating via Dashboards: Metrics That Make a Difference, Santa Clara 7-8 AM, SVPMI http://ning.it/ey332j
Status posted by Lynn Hunsaker Dec 2, 2010
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Customer Centric Sales & Service Policies

Survival of the kindest may be a novel concept, but there's new scientific evidence that humans are genetically wired to be kind. The more generous we are, the more respect and influence we wield. For example, think of Zappos and LL Bean: for their customer-centric sales and service policies, they've earned widespread admiration among customers, as well as among executives…See More
Blog post by Lynn Hunsaker Dec 2, 2010
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Customer Experience Management is Uncommon Sense

“Just talk to your customers” was the resounding answer to: “What’s the best way to learn best practices for customer experience management?” — a question I posted on several business-focused social media sites. Yet less than 60% of companies have a formal voice of the customer program.1 Why? Because we often assume we already know what customers think, or what they “should” think. Somehow it seems straightforward to cater to whoever is…See More
Blog post by Lynn Hunsaker Nov 16, 2010
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Encourage your B2B clients to participate in landmark customer experience management study http://www.clearaction.biz/benchmark
Status posted by Lynn Hunsaker Nov 16, 2010
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Defining Customer Experience Management

Customer Care … Customer Relationship Management … Customer Experience — what’s the difference?All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). The purpose of any organization is to serve a customer need.…See More
Blog post by Lynn Hunsaker Oct 13, 2010
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4 Ideas to Integrate Customer Experience Management in your Annual Operating Plan http://ning.it/adNUCJ
Status posted by Lynn Hunsaker Oct 8, 2010

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At 7:40pm on August 26, 2009, Lynn HunsakerLynn Hunsaker said…
"Hi" to my students from SJSU Advertising courses!

Customer Experience Management is all about Keeping Brand Promises!

Customer Experience Resources - mark your faves & tweet!
- twibes.com/groups/customer-experience
- twitter.com/clearaction
- facebook.com/dj/customerexperience
- customer.ology.com
- clearaction.biz/blog
- brighttalk.com/channels/2107/view
- blogtalkradio.com/customerexperience
- slideshare.net/clearaction
- clearaction.podomatic.com

Profile Information

Title
Strategic Customer Experience Mentor
Company
ClearAction
Website
http://www.clearaction.biz

Customer Experience Improvement Resources

ClearAction means unique vision and rapid results.
CEM Executive Mentoring: Clearly see what's needed to take immediate action.
Customer Experience Enablers: Clear the way for organization-wide action.

eHandbooks by ClearAction
Customer Experience Innovation Improve Customer Experience KPI
"This ebook should be saved on every marketer's desktop!"
- John Todor, author of Addicted Customers & Winning Mindshare

ClearAction Overview

Lynn Hunsaker's Blog

Lynn Hunsaker

Payoff for Coordinating Customer Experience Management

Connect your customer experience management efforts across the company, and enjoy exponential benefits, according to the 2011 Business-to-Business Customer Experience ManagementBenchmarking Study.

Customer Experience Management Collaboration

Companies with managers (of their top five methods…

Continue

Posted on January 27, 2012 at 8:30am

Lynn Hunsaker

Customer Value Creation

Customer Value Creation Value creation is perhaps the single most important aspect of any executive's job. As such, crystal clarity on what it is and how it's done should certainly be top of mind. Shareholder value is fueled by customer value; shareholders leave when customers leave, not the other way around.… Continue

Posted on August 23, 2011 at 12:35pm

Lynn Hunsaker

Customer Centric Sales & Service Policies

Survival of the kindest may be a novel concept, but there's new scientific evidence that humans are genetically wired to be kind. The more generous we are, the more respect and influence we wield. For example, think of Zappos and LL Bean: for their customer-centric sales and service policies, they've earned widespread admiration among customers, as well as among… Continue

Posted on December 2, 2010 at 8:14am

Lynn Hunsaker

Customer Experience Management is Uncommon Sense

customer experience best practices “Just talk to your customers” was the resounding answer to: “What’s the best way to learn best practices for customer experience management?” — a question I posted on several business-focused social media sites. Yet less than 60% of companies have a formal voice of the customer program.1 Why? Because we often assume we already know what customers think, or what they “should” think. Somehow it seems straightforward to…

Continue

Posted on November 15, 2010 at 10:29pm

 
 
 

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